Verifying your business is the first requirement before you can use the WhatsApp Business API for messaging, automation, and customer engagement. This guide explains the differences between verification types (Meta business verification, green tick, and blue tick), the steps to get verified, and how to simplify the process using Sanoflow, an official Meta Tech Provider Partner.
WhatsApp Business Verification is the process of confirming your business’s legitimacy with Meta. Once verified, you can:
Verification is required before you can scale your communication or send marketing campaigns.
You’ll need an active Meta Business Manager account. Go to business.facebook.com and create an account if you don’t already have one.
In your Meta Business Manager:
Wait for Meta to review and approve. This can take a few days to a week.
You need a dedicated phone number that is not currently registered with WhatsApp.
Inside your Business Manager, create a WhatsApp Business Account (WABA) and link your verified phone number.
Follow this checklist to ensure you’re setup correctly →
The Green Tick is a verified badge that appears next to your business name in WhatsApp chats. It’s available only to businesses using the WhatsApp API and indicates that WhatsApp has verified the authenticity of the brand.
Green tick approval is not guaranteed, even for verified businesses. Meta approves it based on brand presence, account health, and messaging volume.
Learn how to apply for the WhatsApp green tick →
Meta doesn’t offer a blue tick verification on WhatsApp. This is often confused with the blue tick used for verified accounts on platforms like Facebook and Instagram. In the context of WhatsApp, the green tick is the only official verification badge for businesses and confirms that WhatsApp has verified the brand's identity through the Business API.
Sanoflow is a Meta Tech Provider Partner that simplifies the entire verification and setup process.
With Sanoflow, you get:
Using Sanoflow helps reduce delays and avoids common mistakes in the process.
Get started with WhatsApp API setup →
Yes, business verification is mandatory to access the WhatsApp Business API. Without it, you can only use the API in test mode and won’t be able to send real customer messages or scale operations.
Meta typically takes 3–7 business days to verify your business after all required documents are submitted. This includes checking your legal name, address, and tax or incorporation certificates.
No. The green tick is only available to businesses that use the WhatsApp Business API. Businesses using only the WhatsApp Business App are not eligible for the green badge.
Yes, applying for the green tick is free. However, approval is not guaranteed. Meta evaluates brand presence, message quality, and engagement history before granting the badge.
If Meta rejects your verification, they will usually specify the reason. You can fix the issue, such as by submitting clearer documentation, and reapply. Using a provider like Sanoflow helps ensure your application meets Meta’s criteria and improves your chances of approval.
Verifying your business is the first requirement before you can use the WhatsApp Business API for messaging, automation, and customer engagement. This guide explains the differences between verification types (Meta business verification, green tick, and blue tick), the steps to get verified, and how to simplify the process using Sanoflow, an official Meta Tech Provider Partner.
WhatsApp Business Verification is the process of confirming your business’s legitimacy with Meta. Once verified, you can:
Verification is required before you can scale your communication or send marketing campaigns.
You’ll need an active Meta Business Manager account. Go to business.facebook.com and create an account if you don’t already have one.
In your Meta Business Manager:
Wait for Meta to review and approve. This can take a few days to a week.
You need a dedicated phone number that is not currently registered with WhatsApp.
Inside your Business Manager, create a WhatsApp Business Account (WABA) and link your verified phone number.
Follow this checklist to ensure you’re setup correctly →
The Green Tick is a verified badge that appears next to your business name in WhatsApp chats. It’s available only to businesses using the WhatsApp API and indicates that WhatsApp has verified the authenticity of the brand.
Green tick approval is not guaranteed, even for verified businesses. Meta approves it based on brand presence, account health, and messaging volume.
Learn how to apply for the WhatsApp green tick →
Meta doesn’t offer a blue tick verification on WhatsApp. This is often confused with the blue tick used for verified accounts on platforms like Facebook and Instagram. In the context of WhatsApp, the green tick is the only official verification badge for businesses and confirms that WhatsApp has verified the brand's identity through the Business API.
Sanoflow is a Meta Tech Provider Partner that simplifies the entire verification and setup process.
With Sanoflow, you get:
Using Sanoflow helps reduce delays and avoids common mistakes in the process.
Get started with WhatsApp API setup →
Yes, business verification is mandatory to access the WhatsApp Business API. Without it, you can only use the API in test mode and won’t be able to send real customer messages or scale operations.
Meta typically takes 3–7 business days to verify your business after all required documents are submitted. This includes checking your legal name, address, and tax or incorporation certificates.
No. The green tick is only available to businesses that use the WhatsApp Business API. Businesses using only the WhatsApp Business App are not eligible for the green badge.
Yes, applying for the green tick is free. However, approval is not guaranteed. Meta evaluates brand presence, message quality, and engagement history before granting the badge.
If Meta rejects your verification, they will usually specify the reason. You can fix the issue, such as by submitting clearer documentation, and reapply. Using a provider like Sanoflow helps ensure your application meets Meta’s criteria and improves your chances of approval.
Copyright © 2025 Sanodoc Technologies - FZE all rights reserved